The accounts that the manager will use will vary depending on the organization and the target audience they wish to reach. Facebook, Twitter, and Instagram are generally used, but some companies will brand out and use Pinterest, Snapchat, TikTok, or other platforms. A manager will know how to communicate with each audience using that platform.
This post will cover how you can become a successful social media manager from home so that you can manage projects for a business on a flexible schedule.
What Do Social Media Managers Do?
The primary role of a social media manager is to implement a company’s marketing plan to the general public through social media platforms. They need to know how to quickly make changes periodically as the world of social media is constantly changing. Specific tasks of social media management include:
Good management will help drive customers to the company’s website where sales can be made.
How Much Do Social Media Managers Make?
The average amount a social media manager earns in the US is roughly $50,000 per year. They generally earn anywhere between $10 per hour to over $100,000 per year dependant on their experience and the company that employs them.
What Skills Do Social Media Managers Need?
People who fill remote social media jobs will need to have several well-rounded skills due to the many tasks they need to complete. If you are interested in this job, look into developing the following skills:
Do You Need to Have a Degree to be a Social Media Manager?
You may not need a degree to get a good job as a social media manager, especially if you can prove that you have sufficient skills with social media. You can develop these skills by using platforms or through online courses through companies such as Udemy or SkillShare.
That being said, degrees in marketing, public relations, or journalism could help in landing you a more lucrative position.
Where Can You Find Work as a Social Media Manager?
You may be able to find work from smaller, local companies that want to reach a broader audience or stay engaged with their customer base. If you can pick up 5-6 local clients, you could earn a reasonable amount monthly. You can also sign up on many of these sites to be pinged with their latest job alert. This can often make finding paid social media work in your job search a little easier.
Best Websites to Find Social Media Management Jobs
99DollarSocial offers content creation and social moderation for clients for $99 per month. As a manager, you will be responsible for working on the social landscape for each company as well as managing their accounts (Facebook, Twitter, Instagram, etc). While working from a remote location, you can work with others to write creative posts that will help the companies succeed.
The company Appen offers work at home opportunities, including social media work. While this company isn’t specifically for social media jobs, you will be able to find telecommuting jobs that allow you to work with clients on their social accounts.
BELAY hires several kinds of virtual assistants to help their client base, including those who specialize in social media. You will be paired with employers who want to grow their business through social sites. Being a virtual assistant is one of the home jobs that can change frequently, allowing you to learn new skills while still working from home.
Crisp Thinking hires social media managers to work for clients in the United States and the United Kingdom. You can grow a client’s social media presence on Facebook, Twitter, and other sites. Work may require creating new content or a general focus on overall growth.
DVMelite will often hire social media managers who wish to work from home. Check their listings frequently to see when they post a social media job and for more information.
ICUC works with managers to help clients with their social media accounts. They provide services in English and French, so if you are bi-lingual, you may have a better chance of getting a job through this business. Like other social media work, you will need help build an online community for a client by growing their social media presence.
Lionbridge hires social media evaluators and accessors from around the world. Check their job listings for new opportunities as a part of your job search. You will be responsible for looking into what makes an account work well for a company. You may need to compare social analytics with that as a website to learn more about the brand’s audience.
SproutSocial is a social media management site that provides both automated and manual services for clients. Check their listing often for new social media jobs. If you can join this website, you may be able to get paid for doing remote data work instead of within the field of communications.
Vox Media occasionally hires work-at-home managers to fill their social media jobs. If you want to help people manage their social media presence from home, you may want to check this job board frequently.
You can also look for work on job boards such as Indeed or FlexJobs or look for virtual assistant home jobs. There are always new employers looking for remote help, not only to manage their Facebook account but for understanding social media as a whole.
Similar Jobs to Social Media Management
If you aren’t ready to be a social media manager, you may be able to find work as a social media moderator. These experts scan pages for posts that need to be deleted, respond to simple customer concerns, and do other related tasks. If you are interested in the marketing aspect, look into becoming a social media marketer.